I watched a TV commercial the other day about some diet system. They went on and on with about 4 or 5 people who claim they’ve lost 30-80 pounds on the system. They have flashy graphics, music, text, make it sound so upbeat, entertaining, and revolutionary.
You just might not be paying attention to the bottom of the TV screen, which flashes this:
“Results not typical” – Remunerated Testimonial – Top Results from Control Group
Want to know what that fine print means?
1. If you buy their diet system, then typically you could not expect these results.
2. Their testimonials were remunerated. Testimonials were bought and paid for..
3. Their control group could have had 500 participants, and only 2% were successful. Leaving a 98% failure rate
How much worse can these commericals get? They are nothing more than a smoke & mirrors presentation, and they use little white flashed text on the screen to discount what they are really saying. It’s a scam. Another diet fad. Another way for them to make millions of dollars in just a few short months before people figure them out.
| Whenever you hear this: | “THIS DIET SYSTEM IS GREAT, YOU TOO CAN LOSE AS MUCH AS I DID” |
| and then you see this: | (text flashes: results not typical) |
| Understand this: | It is a waste of money |
I hate commercials that sell lies. Actually, I hate commercials period.




